Everything about marketing, growth and running a business
As I prepare to hand over the presidency of Enterprise Educators UK to my friend, colleague, and genuine legend Emilee Simmons, I’ve found myself reflecting on what has been an extraordinary journey.
Six years ago, I found my tribe.
Language is powerful. The words we choose to try to engage and educate in the entrepreneurship field can either invite or alienate.
In today’s rapidly changing world, the need for strong enterprise skills and competences has never been more important.
On 14th January 2025, a dynamic and collaborative event took place at the University of Gloucestershire.
Higher education is facing one of the most complex and demanding periods in its history. Long viewed as a relatively stable pillar of society, universities are now operating in an environment shaped by geopolitical uncertainty, rapid technological change, shifting labour markets, and growing pressure to demonstrate relevance and impact. These challenges are not abstract; they shape funding models, student mobility, curriculum design, and the very purpose of higher education itself.
During my most recent GETM4 project research secondment, a brilliant professor made the statement, “context is everything”, which resonated with me well beyond the workshop discussion.
Enterprise and entrepreneurship skills matter for every student and graduate, no matter where their career journey takes them. Having an enterprising mindset helps people spot opportunities, adapt quickly, and respond confidently to a fast‑changing labour market. It also plays an important role in wellbeing, resilience, and social mobility.
Creativity is not a luxury in today’s rapidly evolving world, it is essential to survive the working landscape. The ability to have a skillset that allows you to be able to pivot and be agile will be paramount, but how is that linked to creativity?